You didn’t click. (So I'm asking why)

Real talk.

I sent you that email yesterday.

The one about Give a Hug, Make a Sale.

Most of you opened it.

Almost none of you clicked.

Which is fine.

But I'm genuinely curious...

What would've made you click?

Was the offer unclear?

Did it feel too good to be true?

Or did you just not see how it applies to YOUR business?

Because here's the thing...

I've been running the numbers on this.

And I think most business owners are sitting on a GOLDMINE...

Without even realizing it.

Your email list?

It's not just a list of contacts.

It's a reserve of goodwill, trust, and buying power.

But most people treat it like a one-way ATM.

Send promo. Get sales. Repeat.

Until people stop opening.

Or worse... they unsubscribe.

But what if there was a way to...

→ Stay top-of-mind with your customers WITHOUT being annoying
→ Drive sales WITHOUT running another discount
→ Build brand equity that lasts MONTHS (not just days)

All while making people feel GOOD about buying from you?

That's what I was trying to show you yesterday.

But clearly, I didn't do a good job explaining it.

So tomorrow...

I'm gonna walk you through the MONEY side of this.

Because I think you're leaving cash on the table.

And I'd rather you not do that.

Until then,

Ken

P.S. If you DID click yesterday and you're already in... ignore this. You're good.